[INTRODUCTION]
[0:00:03] DC: This is the true story of two printers who agreed to podcast with me and have their opinions recorded. Listen to what happens when printers stop being polite and start getting real.
[0:00:13] JM: Hi, this is Jamie McLennan.
[0:00:15] WC: And this is William Crabtree.
[0:00:16] DC: And I’m your host, Deborah Corn. Welcome to the PrinterChat podcast.
[INTERVIEW]
[0:00:26] DC: Hey, everybody. Welcome to Podcasts From The Printerverse. This is Deborah Corn, your Intergalactic Ambassador. More specifically, we are here with the PrinterChat podcast.
[0:00:36] WC: Hello, Deborah. Hello, Jamie.
[0:00:39] JM: Hey, Will. Hey, Deborah. Happy to be here.
[0:00:42] DC: Happy to have you here, Jamie, who was on vacation last week and looks very – a little sunburnt and very rested.
[0:00:48] JM: A little red.
[0:00:49] DC: A little sad.
[0:00:49] WC: A little sad. He looked a little sad to be back at work.
[0:00:52] DC: He looks a little sad, too. He’s like, “I’m back at work. No.”
[0:00:55] JM: I got shoes and pants on. This is not a good thing.
[0:00:58] DC: I, for one, thank you for that. Just saying.
[0:01:01] WC: At least the hurricane didn’t ruin your vacation.
[0:01:05] JM: We have geared up the night before, and we were allowed to go down.
[0:01:08] DC: That was amazing. I saw some of the photos of the shore in North Carolina. I was like, “Ugh, Jamie, I hope he’s not driving there at the moment. That would be crazy.” But you were leaving the next day, so I’m glad you made it. Okay, gentlemen. Let’s do our catch up. We have a lot of catch-up today. And then we are going to talk about something very exciting. William, what is your catch-up? Don’t share about the thing we’re going to –
[0:01:33] WC: Okay, I’ll let you talk about that because it’s your rodeo. I’m just along for the ride.
[0:01:38] DC: No, I meant don’t talk about what we’re going to talk about today.
[0:01:41] WC: Oh, yeah. That too. But the other thing. I’ll save the thunder for you. You can have the thunder.
[0:01:46] DC: Yes. And guess what? Jamie doesn’t know about it either.
[0:01:49] WC: He doesn’t know everything about it. He was there for some of – he knows some of the stuff, but he doesn’t know everything that’s going on.
[0:01:53] DC: Because he was on the beach having a vacation. He wasn’t texting at 11 o’clock at night.
[0:01:55] WC: I know. And he’s going to be there, too. So, we all three get to do this together. It’s going to be so much fun.
[0:01:58] DC: Yes. I know.
[0:02:01] WC: Anyways, so I don’t really have a whole lot to catch up on. The gorilla seems to kind of be on his last leg. He’s got a little lean going. He’s super faded out. We’ve got a couple brand-new ones in the queue. I always have one in backup.
[0:02:13] DC: He’s got a lean.
[0:02:13] WC: I bought them before the tariffs kicked in from China, because I do buy those from China. I’m waiting for hurricane season to blow over completely before I put a brand new one out. I actually had a Hillsboro County sheriff at the shop today that I was talking to, and I was talking about this specifically, and they’re like, “You should put a tracker in it. And so if it blows away, you can figure out how far it goes.” And this is a sheriff, a police officer saying this to me.
[0:02:35] DC: Yeah, but that’s actually a good idea. You can put an Apple ID tag on it.
[0:02:39] WC: But it’ll deflate as soon as he doesn’t have air. It’ll just turn into a giant sail. Yeah. Other than what we have to talk about today, I don’t really have a lot of other news. I’ve been kicking around trying to maybe buy some equipment, but I really want to wait until I go to the show and we’re completely – we had that warehouse space that I got after we moved out of the sign shop. I never used it. It wound up turning into a glorified storage unit. So, we finally actually moved that out. I bought an inflatable building that we’ve been blowing up in the back of my shop so that all of the scrap substrates that we had sitting in the warehouse are being cut down into standard sizes.
[0:03:18] DC: Okay. I thought you meant a bouncy house. I just want you to know. Jamie and I –
[0:03:21] WC: It basically looks like a bounce – it looks like a bouncy house without a floor. It’s exactly what it is. It’s like an inflatable garage.
[0:03:26] DC: Okay. But we thought you were out there bouncing like your little gazelle self bouncing in your bouncy house.
[0:03:32] WC: No bouncing for me. No bouncing for me.
[0:03:34] DC: Okay.
[0:03:35] WC: But all my other updates are really more related about your news and what we’re going to talk about today. So, I’ll keep mine short today.
[0:03:41] DC: Okay. Excellent. Well, I’m not going to get the picture of Will in a bouncy house out of my head for a little while. Jamie, who was on vacation and looks like a little tomato today.
[0:03:55] JM: Straight back from the Outer Banks. New things going on here in our world. We had a great summer. We had an intern that was here for 10 weeks. She was awesome. She got done in the very beginning of August, which was pretty cool. She’s already like writing us and wants to know when she can get hired after she’s done her senior year. That’s really cool. It was just an awesome thing when you get to work with the students. And they really love what they see and what they’re learning to do. So, that was cool.
We also have four new sales reps that started at the beginning of summer. Well, actually, Maria is probably a couple of years old, months before that, but three new sales reps. They’re doing very good. They’re doing a lot of training, taking classes, and stuff like that. We’ve got them signed up for a couple of different courses. And a couple of them, basically, they’re going out and learning. They came right from RIT. They’ve never sold anything before. They’re going door-to-door and learning the hard way. Plus, we’ve also given them lists of old customers. They’re following up. They’re bringing some work in. They’re getting some good leads. They’re getting some good conversations. And they’re learning how to have these conversations.
And as we were talking about leads before, about generating leads, most of our new leads that come in through our website go to the four new salespeople. So, I don’t get to see them unless they come and ask me. We have a little round-up every Friday, and we have a catch-up, like what worked well for you this week, what didn’t, what problems are you having, what kind of obstacles are you finding, can we help you, what’s your plan for next week, who are you going to go see? So, we’re trying to mentor them and do things we can do to help them and help them grow. So, that’s kind of cool. We do that every Friday at 11. It’s probably the most exciting part of the week because they’re just bright-eyed and they just got all these questions, like, “I ran into this today.” And you’re like, “Oh, I haven’t had that happen in forever.” Like, “Okay, how do we work on that?” So, it’s kind of cool.
That’s basically what we got going on here. Getting ready for the fall. There’s a lot of projects. It’s weird. I don’t know about you, Will, but we’ve had a lot of crazy quotes in the last month. People are throwing everything at the wall, from small things to stuff that you need three – one guy quoted something the other day, “It would have been on press for two years.” I’m like, “That’s not something that we can do.”
[0:06:02] DC: It’s the best thing I’ve ever heard.
[0:06:05] WC: Are they trying to avoid tariffs? What do you mean like they’re throwing everything into the wall?
[0:06:09] JM: Some of this crazy stuff. But I’m like, “If I put that on two presses, I can get it done in a year, but it’s going to run 80 hours a week. And that’s the only thing that’s ever going to run.” The guy’s like, “Really?” I’m like, “That’s not for us. It doesn’t fit us. It’s giant.” But we’ve been getting a lot of crazy stuff. I don’t know if you have.
[0:06:25] WC: I mean, not like that. I’m just curious now, and I want to understand, can you give us some of the specs of like why it would have been –
[0:06:31] DC: Probably a web press job is what it is.
[0:06:33] JM: No. It wasn’t web. It was like boards. It was like thousands of boards on like Coroplast or something like that. I’m like –
[0:06:39] DC: For what? Are they building an inflatable house?
[0:06:40] JM: It’s like 30,000 sheets of material at like five minutes a sheet. That’s crazy. 500 hours on the press.
[0:06:51] DC: Without saying who the customer is, what are they using those posters for?
[0:06:54] JM: This was when I was on vacation, and they just kind of sent me a couple of notes, like, “Hey, do you want to look at this?” I’m like, “That’s not us.” I’m like doing math in my head. I’m like, “It’s not going to fit us. We’re not even going to get the job.” Somebody who’s got something that can run or get an arm that can print stuff like non-stop and might win that job. Something like that. Or split it up between a couple of divisions. But yeah, we’ve been getting a couple. That’s the biggest, craziest one.
But we’ve been getting a lot of larger jobs. A couple of our customers are like, “We’re just trying to see what’s out there.” They do a lot of work for a lot of like home retail companies and stuff like that, and they need displays and stuff like that. And they’re like, “We’re just trying to find out what we can do for the next six months just in case. We’re pricing everything. And if it comes through, it comes through. If not, I just want to let you know we’re going to have some crazy quotes coming. And we’re probably going to get a couple of them. We’re not getting all of them.”
[0:07:41] WC: Do you guys stay completely in-house? You don’t broker out at all?
[0:07:45] JM: Yeah, pretty much completely everything in-house. We don’t really broker anything out, you know.
[0:07:49] WC: Gotcha.
[0:07:49] DC: They have pretty much everything but a web press.
[0:07:51] JM: What I think we broker out is like die cutting and foil stamping in our offset side.
[0:07:55] DC: Oh, that’s interesting.
[0:07:57] JM: We can do embellishments, like clear digital and stuff like that. But if it’s true foil, we ship it out. We have two great suppliers for that.
[0:08:05] DC: Jamie, what sort of classes are you sending the new employees to?
[0:08:09] JM: They are actually signed up for some Dale Carnegie classes. They’ve been doing that. They are in with the sales vault right now. They’re doing that with our friend Bill weekly on that, and they’re going to do that, I think, for the rest of the year to see how that goes. Fought for that to get them in that. And I’ve signed them up for getting newsletters from like our friend Paul Castain.
[0:08:30] DC: I was going to say, I was listening to those podcasts the other day.
[0:08:32] JM: And I share stuff with them weekly, like, “Here. Read this, read that. And better yet, you should sign up for it yourself.” And I’m like, “Here’s the next course. Let’s sign you up for that one.” Yeah, we’re trying to spread it around, and like, “You need to learn from a couple different people and find out what fits you. You’ll take a little bit from everybody and create your own.” They’re kind of getting it. It’s kind of cool.
[0:08:51] DC: Awesome. Well, make sure they sign up for my newsletter, where I share my crazy ideas for marketing and things like that.
[0:08:57] JM: Okay. I will.
[0:08:58] DC: Okay, that’s really cool. Okay, time for my big news. Woohoo. Our last podcast, I was afraid to announce something just in case it didn’t launch, but it did launch on time. So, you are now listening to the proud owner of the first and only 24/7/365 internet radio station dedicated to print and graphic communications.
[0:09:23] JM: Yay.
[0:09:23] WC: Yay. And what’s it called? What’s it called?
[0:09:28] DC: Oh, thank you, William. It is called Print FM. Website is Print FM Radio for right now. But that might be changing in the near future, or at least pointing in the right direction. Because the gazelle, William, called me the other day, Jamie, and he’s like, “Why don’t you have Print FM?” And I was like, “Because someone’s holding it hostage.” And he said, “Don’t be cheap.” I said, “I’m not being cheap. I don’t want to deal with the broker people. If it boils down to a link, I’ll pay for it.” He goes, “It’s too late. I already bought it.” This is at like 11:00 at night. I’m like, “Stop buying things.”
[0:10:05] JM: This is all when I was on vacation –
[0:10:06] DC: So, thank you. Yes. You have no idea what has gone since you’ve been on vacation. But you’re going to find out right now. First of all, William, thank you so much for that. That was very, very cool. But we have a thousand active listeners as of now since we launched, which I think is pretty cool. The weird thing is that every day it will only show me the top five listening countries, and they change. United States is always first. So that never changes. But after that, they’re changing, and I can’t get a cumulative view of all the countries that are listening. Either, every day, I have to go in – because there’s more than five. I want to know all of them. I don’t just want to know the five today. I saw Bulgaria pop up one day. So shout out to Bulgaria. And so we launched with a live show. William was there for that. You were there for that, too, Jamie.
[0:11:00] JM: That was very cool. That was a great day. At least pop in and out because I had a lot of things going on. So, that was cool.
[0:11:06] DC: It was great. And then Will and I did another test on a different evening, and we had a conversation, an impromptu printer chat. We were talking about you, by the way, and you weren’t there. And I will be broadcasting live for 3 days from the NEC in Birmingham, England, or as they say, Birmingham, I think. I will be broadcasting for three days live from the show which will be very cool, and people just – it’s my maiden voyage. But the thing you need to know, Jamie, and what Mr. Gazelle has been working on is he texts me. He’s like, “I have an idea.” I’m like, “Oh, God. I sit down.” I’m like, “What? What is it?” Because for a little while there, we were attempting to get the gorilla into printing united. And we did. We got it in there.
[0:12:02] WC: They approved it.
[0:12:03] DC: They approved the gorilla. So we were very, very happy that with the caveat that if the blower was too loud, they would ask us to turn it off. But that didn’t seem like it was going to be a problem. We felt it was a fair caveat. And we were going to figure out something to do with the gorilla. But then it got a little cost-prohibitive. So instead, Will has changed his focus to building a portable rollable radio station that will be rolling around Printing United. And we will be doing live broadcast. Jamie, you just don’t know that you’re doing it with us.
[0:12:43] JM: I remember we talked about it real quickly back and forth in a text and I was like, “This is cool. Okay, I got to start making plans for this.” Will is like, “I’ll find a way. We’ll be able to do it. We’ll have earpieces. We’ll be able to talk and do that. I’ll work on it.” I’m like, “That’s the last I heard.”
[0:12:56] DC: Well, batteries have been under discussion. I have a microphone system now, so we can actually use regular microphones. The only thing Printing United said, which was totally fair, is that the cords just can’t be flying all over the place.
[0:13:11] WC: There would be no wires.
[0:13:12] DC: I mean, we can still walk and record. We just have to stay right next to the cart and can’t have any wires on the floor. Nothing. No. So, as long as we’re mindful of that, we’ll be fine. And we could do – we can just walk around and broadcast as much as we want, which is –
[0:13:29] WC: Roll to the booth and say, “Hey, Demens, look at this.”
[0:13:32] DC: Totally. A thousand times. Yes. Except we’ll be on audio, so we probably don’t want to say, “Look at this.” We’ll have to describe it better.
[0:13:39] WC: Yeah, I know. Yes.
[0:13:40] DC: But, yes. That is really exciting. And we will create some little marketing moments at the show to also promote Print FM. And I just want to thank William so much. Jamie, you were on vacation, and Will really stepped up to be the best co-host. I’m just saying. No pies in July. No building the podcast rollies.
[0:14:06] WC: Well, when we build this –
[0:14:07] DC: Not podcast. The radio thing. We have to call it something.
[0:14:10] WC: The whole thing about this, though, is it’s really easy for us to make something that we can travel with from Tampa to Orlando for Printing United. But the thing about this is making it to where it’s something that you can take with you or that we, if I’m going with you.
[0:14:23] DC: Oh, you’ll come with me.
[0:14:24] WC: That can travel to the other shows around the world, right? So, it has to be able to go on a plane. It has to be able to get smaller.
[0:14:29] DC: I don’t think we can take that battery on a plane, though. I don’t think.
[0:14:31] WC: Oh, no, no, no. I found batteries. I sent you batteries that we can take on planes.
[0:14:35] DC: Really? They’ll let us take those –
[0:14:36] WC: You can have two of them in your carry-on. And they will charge a MacBook in 33 minutes. So, there’s two of them that’ll charge a MacBook in 33 minutes. And each person can have two, right? And then the cart collapses down into this small thing where you can check it. So, this whole thing will be something that can travel internationally and go with Deborah Corn all over the world when she’s spreading the Printerverse.
[0:15:01] DC: It is totally coming. You’re the best, Will. The airlines approved batteries – I thought you’re not allowed to put batteries under the plane anymore.
[0:15:09] WC: Not under the plane. It has to go in your carry-on.
[0:15:11] DC: Oh, okay. That makes total sense.
[0:15:12] WC: You can’t check in. They have to be in your carry-on.
[0:15:13] DC: And I’m sure TSA will be thrilled with me walking through with the batteries.
[0:15:17] WC: Yeah. And they’re not that big. They’re like the size of a soda can.
[0:15:19] DC: Oh, okay.
[0:15:22] WC: They’re powerful batteries, but they meet –
[0:15:23] DC: No. I understand completely.
[0:15:24] WC: That’s what I looked. I was looking at airline-approved – the specifications of that. And that’s what I found. I found a few options.
[0:15:30] DC: Oh, that’s totally cool. Well, I appreciate that. The one I have is for when the hurricanes come and the power goes out, and it could run my refrigerator.
[0:15:38] WC: And that thing weighs like 30 pounds. You can’t take that thing.
[0:15:40] DC: It weighs like 30 pounds. And I’m telling you, I’m wheeling that through TSA. There would be dogs. The Coast Guard would pull up to the airport. I mean, they would be like, “What the hell are you trying to take on that plane?”
[0:15:55] WC: I’m trying to take gas generator on a fucking plane,” you know?
[0:15:59] DC: The battery is actually separate from it, from the thing, and it still weighs 30 pounds by itself. Okay, that was a fun catch-up. I’m looking forward to keeping everybody updated on our Print FM fun. And it’s playing right now. There’ll be a link in the show notes. But it’s printfmradio.com. And there’s a player there, and you just push play. And William has a lot of starring roles, and he does random thoughts with Will The Printer. Jamie, I’m telling you, one-week vacation and you are like in the back of the class right now. And because I love Will’s radio voice, he’s doing, “Coming up next, Printer Chat.” He did a bunch of that for me.
[0:16:41] JM: He did a bunch of those on our last one. Yes.
[0:16:43] DC: Yes. Well, you need to send me more, and I’ll discuss it with you after. Okay.
[0:16:48] JM: One more thing we got to talk about coming up in October. International Print Day.
[0:16:52] DC: International Print Day is October 9th.
[0:16:56] JM: We have an open house all scheduled. I didn’t forget to talk about that.
[0:16:58] DC: Excellent.
[0:16:59] WC: Nice.
[0:17:00] DC: Oh, that’s right. You were telling us about that last time. And that’s where you found –
[0:17:02] JM: Yeah. The theme today. We’re having a baseball theme. We’re going to have the whole place done up. We’re going to have hot dogs, and peanuts, and crackers. We’re putting a baseball diamond in and everybody’s going to have baseball t-shirts. And we’re going to – it’s going to be cool. So, we’ve already got the invitations set. It’s coming out tomorrow. Yeah, it all came together real quick while I was away. So, it was good.
[0:17:23] DC: Jamie, you should go on vacation more often.
[0:17:25] JM: I go away and things get done.
[0:17:26] DC: Yeah, a lot of cool stuff happens when you’re not around. I’m just saying. I don’t know if that’s a pattern or not. But –
[BREAK]
[0:17:34] DC: Girls Who Print provides women in print and graphic communications with information resources, events, and mentorship to help them navigate their careers and the industry. As the largest independent network of women in print and a nonprofit organization, our global mission to provide resources, skill-building, education, and support for women to lead, inspire, and empower has never been stronger or more accessible. Through our member platform and program, as well as regional groups forming around the world, your access to Girls Who Print is just a click away. Gentlemen, you are most welcome to join us as allies. Get involved and get empowered today. Link in the show notes.
[EPISODE CONTINUED]
[0:18:21] DC: Speaking of cool stuff, we’ve alluded to it a few times that Will the Printer is also Will, the Software Developer. And that’s actually how I met him at the Print 13 show. If you remember Jamie, the Printerverse was on that back wall next to a fire exit, and it was just in the weirdest spot. And we had this sound system. Well, we always had a sound system. But the way it was facing, I mean it was directly in an entire row’s face, the sound system. And this little head kept poking out from the other side of the first booth. Just poking out, poking out. And it was William Crabtree. And he was there with the company that he now is the co-owner of Printing in a Box. And he is bringing it to market again or in a new way. Will, this podcast is called Will the Software Developer.
[0:19:27] WC: Yeah. So, it’s an interesting story. And I’ve kind of told tidbits of the story throughout the years that we’ve been on this podcast. And I’ve talked about it when I spoke in Copenhagen and in my other speeches as well. And it’s all kind of come to a head, right? So, the company was Printing in a Box. We launched the iteration that it is essentially now as a web-to-print solution in 2013. Before that, it was a print broker program, and a business opportunity is how we sold it. But we changed gears in 2013, redeveloped the software completely, and became a workflow management tool, e-commerce and web-to-print solution for printing companies.
I traveled around the country after selling that software into PostNet, franchise-wide, and trained all their franchises in big classrooms and hotels on how to use the software. I gave the pitch meeting to one of the biggest trade printing companies in the United States for them to use it as their web-to-print solution. And I really actually built the company.
When I went to work for the company, I was the only employee. I did all the footwork from the ground up. I consider myself a founder or co-founder. And I was supposed to be made a partner in lieu of being paid any commissions for any of these things. And I was actually only paid a salary of $600 a week. I made most of my money off of being a print broker through tampaprinter.com.
In 2015, after not being made a partner, and there was two partners, one of which was my best friend, and the other one was the developer and the writer programmer of the software. My best friend was the one that wouldn’t sign the paperwork. Needless to say, we haven’t spoken since. So, I left in 2015, and that’s when I opened up Tampa Printer as a retail location. And you all kind of know the story behind that and how I’ve grown that business into what it is now and the escapades that have occurred and the acquisitions and kind of the equipment.
[0:21:20] DC: Escapades is the perfect word.
[0:21:22] WC: Right? Last year, actually, they decided to part ways. The two partners did. And I was able to purchase the half that belonged to my previous best friend. So now I own half of that company. I also own half of the intellectual property of the software itself, which is AutoPrint. We sell the product to the public as Printing in a Box. You can go to printinginabox.com. And then we also have a SaaS system, which is called AutoPrint. If you’re a trade printer and you have launch a bunch of storefronts, or if you’re a franchise and you have multiple locations, AutoPrint is definitely you know up your alley right.
The software itself, it’s actually one of the original web-to-print solutions. We were in conversations with UPS. We were in conversations with Alpha Graphics. We were in conversations with Minute Man Press back in the 2015 to 2018, ’19 times. We were one of the first ones around back in the very day that we came out. There was also print sites. And print sites had the UPS store contract. And then they lost the UPS store contract and then they went away. There’s very few web-to-print solutions that are still around that were around when we started, but there’s been a million others that have come since.
But I like to say that we’re one of the oldest that’s still on the market. We’re very experienced. Myself being a printing company owner. It’s built with a lot of the things that I’ve learned. So even though I left the company in 2015, I continue to use it. It’s how I built my business. I use the software. It’s the brain and it’s the engine and the body of my business. And I continued to work with the other partner who was the developer and tell him, “Hey, it needs to do this, or we should do this,” and help him spec things out, and remained a consultant. And he actually owns a printing company himself in Philadelphia. He’s not too far from you, Jamie.
So, it’s built by two people that own printing companies and that have been in this industry for a very long time. If you’re listening to Print FM, you’ll probably hear my voice talking about this software. It’s only $1.99 a month. There’s no contract. There’s no setup fee. You can sign up on printinginabox.com and it launches your store automatically. You get an email with the name servers to point your domain name and it’s literally live. It goes up within a matter of minutes. The software is very robust. It’s very nimble. It gives you the ability to scale it based on your business. It does come out of the box with an already built catalog, but you can modify that catalog. It’s really easy to disable products. So, if you don’t offer t-shirts or you don’t offer banners, you just click a button and turn that stuff off.
It does have an API with 4Over, so you can actually click a button and send work from your admin directly into 4Over’s workflow to be blind drop shipped to your customer directly or back to you. It has a child site infrastructure. So, it works basically – we have what we call a hub, which is like the main site. And then underneath the hub, you can have what we call an auto push storefront. An example of this is, for me, tampaprinter.com is my hub. And then I have stickergorilla.com. Stickergorilla.com is an autopush storefront. So if anybody places an order on stickergorilla.com, it automatically goes into the workflow of Tampa Printer. But when it ships out, it still says that it’s coming from Sticker Gorilla. So all the labels still coordinate based on what website it’s being ordered on.
And then we have what’s called a manual push storefront, which when the order is placed, it stops in the admin of that website. And then the user has the option to push that job to the hub to be fulfilled or to fulfill it themselves. Printing in a Box actually doesn’t offer either of those licenses unless you already have a hub. If you have a hub and you want to have additional storefronts, you can do that through Printing in a Box. But if you’re going to do more than two or three storefronts, I would recommend going through the AutoPrint and actually having your own portal.
If you go to printinginabox.com, that in itself is a clonable portal that we could put on any domain name. It can be rebranded different colors and so forth. And it’s all automated. So the same way that someone can order a website through printinginabox.com, they could order it through – if we did printerversewebtoprint.com, Deb, and you wanted to offer your own web-to-print solution, you would be able to do that through AutoPrint.
The system actually disables the storefronts if they miss a payment. So if they don’t pay their bill, it locks them out of admin first and they say, “Pay your bill, or you can’t get access to your data.” And then there’s a grace period that you can set that’ll actually automatically shut down the store as well. But we store the data for 12 months even after we disable the store. If somebody wants to come back and sign up, they can do that and get all their stuff.
And when I say data, it’s unlimited storage for artwork. Every job that’s placed, the order, the artwork that’s associated with that job lives on that job. It has complete reorder functions so the customer can reorder a job. We just had somebody reorder a job the other day that was placed in 2018 and I still had the artwork living on the order from the original job. And now I just kind of feel like I’m rambling trying to come up with different things to say about the software. I mean, it’s a big program.
[0:26:22] DC: It is. Okay.
[0:26:24] WC: It does a lot of stuff.
[0:26:26] DC: It absolutely does. And I appreciate that you showed Jamie and I a demo before we came on because we have a little more insight into the things that you’re talking about. Right now, I want to turn the conversation from how it works to understand more about it. So my question would be to you, you said something very interesting that as a print shop owner, you have certain insights that a software developer who doesn’t own a print shop would have, which sounds totally realistic. Can you identify a few of those things?
[0:27:03] WC: I mean, yes. I mean, just workflow, process, there’s still even so many things that I have spec’d out to change in the existing software. So the existing software really is built for paper. But I used it for signs and I used it for – I use. It’s not past tense, but present tense. And some of the things and the idiosyncrasies don’t really fit that industry as well as it should. Because a paper workflow is very different than a sign workflow. A garment workflow is very different than a sign printing production workflow.
You’re kind of taking – and this is an analogy that I like to use. You’re taking a circle peg and sticking it into a square hole. It fits, but it leaves some gaps around. Right? So, there’s insight that I’ve learned in working in every aspect of the graphics industry that is already part of this software, but will continue to grow the software and develop the software to really be a tool that is powerful for every facet of the graphics industry. And then I’m a firm believer that if I can achieve that, then this software can really work for any sort of manufacturing product or e-commerce online sales.
[0:28:10] DC: When you mentioned before that it’s a very robust platform, but one of the foundational value propositions is that you can have a storefront in 10 minutes literally. You just put a credit card in and there it is, and there are all your products. And you don’t have to do any of the programming or anything like that. You can just be selling print. And you specifically mentioned that storage is unlimited. Correct? But can Jamie decide he actually wants to charge for storage and charge for storage? Can things like that be customized?
[0:28:49] WC: If Invoke wanted to offer their own web-to-print solution and then they wanted to charge for storage or if you wanted to charge a customer for storage.
[0:28:56] DC: Correct.
[0:28:56] WC: I don’t really think there’s a component built into it currently for that. If there was a big enough demand for it, then absolutely we could. Past the storage associated with orders, which is unlimited for owners of the software. If you have a storefront, unlimited storage for you. Unlimited storage for artwork associated with orders for customers. But we also give customers their own storage area where they get – I think it’s 200 megs where they can just store whatever they want in there. And then those files can be assigned to jobs if they want. They put their head shot. Or something else that’s not printing job related, they can store those files there. That’d probably be the easiest way to create a component associated with storage costs. But trying to figure out how to track the usage of the files associated with orders, it’d be a lot of programming and probably more trouble than it’s worth.
[0:29:47] DC: I don’t disagree with anything you’re saying. I’m just coming from the customer side, like, “Oh, look, I’ve got a private server.”
[0:29:51] WC: Right. And these are questions that we – like, “Can we just do this?’
[0:29:54] DC: “Let me dump everything on there.” And it’s free. And I don’t have to pay anybody else. Right.
[0:30:01] WC: Just to clarify. You would actually have to have an order. You would have to have a job ticket. So, there has to be something created for you to assign a piece of artwork to. It’s not like you can just take your whole database and dump it in there. It’s not going to work like that.
[0:30:13] DC: Oh, okay. Then I was confused on that.
[0:30:14] WC: Yeah. You have to actually have a ticket. You have to have something in there that you’re assigning a piece of artwork to.
[0:30:21] DC: Okay. Jamie, I have a question for you. When you’re evaluating MIS systems and all of that other – anything storefronts and everything like that, to Will’s point, do you get them but still have to customize them in some way for your particular shop? Is it just literally out of the box or are there always some customizations that need to be made in the environment where the software lives?
[0:30:49] JM: Good question, because we’re going through this right now. And from what I’ve seen so far is yes, there’s lots of customization. The workflow does what the company says they’re going to do. We do X, Y, Z. And that is what we do. But if you need to have a storefront, that’s a plugin from somebody else. If you need to be able to do this, that’s a plugin from there. If you need to be able to do this, we’re plugging this in from X, Y, Z company to help you create this. Somebody’s already created the ERP system, but the whole workflow, saving the files, doing the proofing, that’s all something a little different. And from what I’ve found recently is that that’s all different plugins.
And from what I’ve seen from Will’s demo is he’s kind of captured that all in a box. That’s there already. And that’s what got my eye because I was just like, “Okay, I don’t have to buy other things to plug in and do this and that. I don’t have to customize it. It’s coming from a printer that knows what we need. It’s already there.” And like some of the things that Will said, doing paper and brochures and mailings is different than doing signs and stuff like that. It seems like he’s thought about that and how to make that work. And we do labels on a roll now. I need to be able to do that. How can I do labels on a roll? Does this system work for that? He’s answered a bunch of questions with the hub and the child sites, which is awesome because we can have multiple locations. But yeah. So far, really excited.
[BREAK]
[0:32:16] DC: Print Media Centr provides printspiration and resources to our vast network of global print and marketing professionals. Whether you are an industry supplier, print service provider, print customer or consultant, we have you covered, by providing resources and strategies that enable business marketing and creative success, reporting from global events, these podcasts, Project Peacock TV, and an array of community lifting initiatives. We also work with OEMs, suppliers, industry organizations, and event producers, helping you connect and engage with our vast audience, and achieve success with your sales, marketing, and conference endeavors. Visit Print Media Centr and connect with the Printerverse. Links in the show notes. Print long and prosper.
[EPISODE CONTINUED]
[0:33:11] DC: Will, you have to account for certain systems that you know the print shop has and you have to make sure that your software can integrate with that or does it just live on its own by itself?
[0:33:24] WC: Yes.
[0:33:26] DC: Hold on. I just wish everyone could have seen Will’s face when he did that. He was like – do you ever see a dog when it’s confused and it tilts its head sideways and goes, “Huh? We’re going in the car?” That’s what just happened.
[0:33:36] WC: Yes. So, this has been one of my gripes of my own software, right? And before I reassumed actual ownership of it, it’s always been mine, even though when I didn’t actually own it again. But I own it now, so it really is mine. And this is one of my gripes about this whole industry and software as a whole, is that the expectation is is that I’m going to come in with this new piece of software. I’m going to sell you this software. In doing that, I expect you to change the workflow of your shop to meet my software, right? So, you’re going to buy my software and then you need to change your workflow. And you need to change some terminology that you use. And you need to change X, Y, Z in order to adhere to this.
Now, my software has excellent workflow. It works. Guaranteed. It works because I’ve used it. I know it works. But again, like I said, circle peg, square holes, there’s some gaps there, right? There’s some functionality that needs to be there that makes it more pliable to an existing workflow and makes it more conducive for someone to take it on and not have to disrupt, right? Because it will fit into most shops, but it won’t fit perfectly, right? So, there’s some tweaks that would have to be done in order to follow the workflow of the software.
But again, these are things that I’ve spec’d out that I have a solution for that we just haven’t built yet, right? So there’s a lot of things that we are – and I never sell something that I don’t have yet. I learned my lesson a long time ago in the software space. It does fit. It will fit most shops but there is an adoption that would have to and then some changes that would probably have to be made if you did bring on and use it out of the box as it sits now. But that’s not to say that those things aren’t things that you need and maybe aren’t changes that you shouldn’t make. Right?
Depending on the workflow of your shop, you might have some gaps of your own that this would fill for you. As far as integration, our software is almost API compatible. We have APIs with a lot of programs with FedEx, UPS. We have eight different merchant processors including authorized.net and Stripe. We have the API with 4over. We’ve built our own online design tool, but we used to have an API with another online design tool that was on the market that’s no longer available. We have what is called an XML output.
This program was originally built around gang run printing. And the end all be all of gang run printing is a piece of software called Metrics, which is a layout software for doing gang runs. The XML data is built to export your jobs with their tickets and their artwork and everything else into Metrics. However, since that socket has been created to export in XML, most programs will accept XML. So, formatting that data to be able to communicate with another program is there. And this is something that we’re very heavily developing now.
Just to give you a slight insight, and I know this can get really boring, so I’ll keep this short. We actually completely rebuilt the entire program, the entire platform over the last 3 years. We built it in a new framework. So we actually built it in a mirrored environment. We basically had to maintain two pieces of software until it was completed. We launched it last year. We’re in the final stages of actually finishing the new framework which will give us a blade environment.
The blade environment will allow us to bring developers in as contractors and have them work in an environment where they have no access to the rest of the code. We can have them build whatever we want. And then my on-staff developers, which I have four, can then bring that into the live environment. Right now, without that feature, without that ability, we would have to give someone access to our entire code, which means that they could steal our code and run off with it. It makes developing challenging. It makes building new things challenging. Because if you notice when your new iPhone comes out, they always do an update, right? There’s always these updates coming out on the iPhone. It’s because they’re fixing bugs, right? There’s bugs in the software and it doesn’t work exactly the way you expect it to work. You guys saw that earlier in the 3D preview. I’m like, “This thing isn’t flipping right.” You’re like, “I saw it flip, but I know it’s broken.” So, I have to put in the ticket. We have to fix that and make it work the right way.
And that’s really kind of the development cycle is that we’re always fixing while we’re trying to grow and build new things and bring in new ideas. And then we have to triage of which idea is most important. And depending on which printer you ask or which shop you ask, what’s more important? Online design or billing functionality?
[0:38:07] DC: Right. Or online ordering system. A lot of printers don’t have that, which is –
[0:38:11] WC: We have that in spades.
[0:38:12] DC: Yeah, which is my point. Jamie, I’m sorry I’m hogging the conversation.
[0:38:17] JM: I have questions based on that because you said –
[0:38:19] DC: Yeah, go ahead. You go. And then I have a general question.
[0:38:21] JM: It sounds like – because we’re looking at a few things, like the storefront looks really cool. We have a storefront. It’s probably not as robust as some of the things you do. People can’t go in and design their own thing, which is awesome. It sounds like we might be able to plug this into something what we already have. We might need a little – I know. And we’ll talk more about it. But it sounds like it’s got a great footprint that could work with many things.
[0:38:45] WC: It does. Just to your point, one other thing is our software lives completely on subdomains. So if you have an existing website, you can do like www.invoke.com. You could do store.invoke, or e-commerce, ecom, whatever you want. You call it whatever you want, and the software can live on that subdomain. Because www is a subdomain, for those of you that don’t know that. And you can make a subdomain anything that you want, right? Your root is your domain name without anything in front of it. That’s why www, to put it in print is kind of archaic.
Anyway, the software lives on subdomains. So, you can have an existing website. You can have this portal live on that subdomain and then you can do linking from your existing website. So, it doesn’t have to take over. If you just spent $10,000 on having this awesome WordPress site built, and it’s so sexy, and it looks so cool, but it doesn’t have online ordering, it doesn’t have pricing, it doesn’t do anything other than look pretty, you can add this software to it and make it a functioning online ordering system.
[0:39:45] DC: Okay, let Jamie ask his questions.
[0:39:47] JM: The next question is in the back end because everybody like – I’ve ordered 10,000 sheets of material. Does it pull from your system and does it keep track of all your papers, and I need to reorder it a certain spot? Or does it track time on press? The pressman ran this job for an hour. That kind of stuff. The back end. The stuff that the accountants love to look at, does it have that stuff?
[0:40:08] WC: Unfortunately, it does not have inventory. It does have data for days. It tracks a lot of information related to orders or related to customer activity and things of that nature. Inventory is one of the big things on my list. It’s actually top of my list and it’s associated with a new engine that I’m working on that really kind of changes product structure associated with printing. And then that product structure and how that infrastructure will work, it takes home the inventory side of it. Because when you’re entering your inventory, you’re also entering your price and your cost. And then that associates to everywhere on your website that uses that same thing, right?
14-point card stock, for example, right? You can make 100 different products using 14-point card stock. Really what we do is, in printing, you have five products, but you just call them 100 different things depending on the size or how it’s cut, right? And if you are managing one of these systems and you have to change the pricing on everything that uses 14-point card stock, you pretty much have to touch every product that uses 14-point card stock. I’m doing it in reverse. And you would input your inventory, you would input your price, and then it would propagate down to every product that uses that. That system is not built yet, spec’d out. But that’s priority number one once the blade system of framework is completed.
[0:41:27] JM: Go ahead, Deborah. I keep stealing your question.
[0:41:28] DC: No, no, no, no. I think the questions you ask are way more important than the questions I ask because you would be using it and –
[0:41:35] JM: I’m looking at this all summer. This is awesome just learning the things that I’ve seen and learning what this can do. And my mind is spinning. If we do this and we plug it into here, can I do this? And so I need to talk to one of my guys, and you guys talk and do a little demo. Because he does all the storefronts and stuff like that. We have a couple customers that they live off there. Everything comes through the portal. Okay.
[0:42:00] WC: And it ties all that stuff together. The auto push websites can act as a corporate portal. And then we also have a corporate portal component within the software itself. There’s two different ways that you can handle that and you can give customers their own specific templates and you can lock functionality in the design tool where they can’t move things, they can’t edit certain things. They wouldn’t be able to edit the URL, they can only change their email and their phone number and their name and maybe their title. And then we can even set it where there’s preset titles that they can only select titles that are available, right? Someone doesn’t go in and be the super awesome dude is their title on their business card.
[0:42:33] DC: Okay. Well, so I happen to know that this is actually a simple solution. It doesn’t mean that there’s not intelligence behind it and the strategy wasn’t to make it as easy as possible. I know that that was your strategy. I think you’ve made it sound a little more complicated than it actually is in some ways. So, I want you to speak to the print shops that are running on Excel sheets, which are lots of them, Will.
So, they don’t have an MIS system. They don’t have a storefront. They take walk-in orders. They call up people. They write it on a piece of paper. They shout across the print shop, “What are we printing next?” You can really make a difference in those people’s lives. In the simplest terms, tell those people how this will change their business.
[0:43:29] WC: It’s a revolution for you. It really is. If you’re living out of Excel documents and emails and paper, and that’s how you’re managing your orders and intaking your production workflow and all of that stuff, this is the easiest, most affordable, and fastest thing that you can do to fix that problem. And that’s a problem. If that’s how you’re running your shop and you’re still in business, kudos to you. You’re a fucking rock star if you’re able to still keep it going doing those things. But it’s –
[0:44:00] DC: Most people do, Will. Most people do –
[0:44:01] JM: Keep all together and send the proofs out and they all stay with it. It’s all on the job. Everything –
[0:44:06] WC: Yeah.
[0:44:06] JM: You’ll have to look for emails.
[0:44:08] WC: It’s all there. It’s one system. I can’t imagine trying to run a print shop without this or without something like this.
[0:44:15] DC: Because you’re a technical person. That’s why I just want to bring this down.
[0:44:18] WC: If you can point and click a mouse and you can use a keyboard, then you can use this software. It is complex because what we do is complex, but it makes it simple. It has steps. It takes you through a process where I call it the journey of a job. Right? When the order comes in, it has a queue. And then from the queue, it goes to another queue when the files are ready. And then it goes in production, which is another queue. And it communicates with the client on your behalf. It informs the client when their job status is changed. It informs the client when the order is completed. You don’t have to do those things. It will really, really simplify your life. You just have to take the time to implement it.
[0:44:59] DC: Okay. So, let’s talk about that for a moment. Will the print shop go down to get your system in place?
[0:45:10] WC: No. You’re making it like it’s a crazy question. Jamie, is that a crazy question to ask about software integration?
[0:45:15] JM: No.
[0:45:16] DC: Not at all. I’m basically giving you the questions that are the horror stories I’ve heard over the years from printers. So, someone who is using absolutely no workflow automation at the moment can, for $199, purchase a storefront with you that is already prepopulated with common items that most print shop sell. And then they can decide which ones they want to offer and which ones they don’t. Yes or no?
[0:45:53] WC: Correct.
[0:45:54] DC: Okay, perfect. Then the second part of that question is, what if they want to put things in that aren’t on the list? Is it possible that it’s not on your list?
[0:46:06] WC: 10,000%. Yes, you can build product all day.
[0:46:08] DC: Okay, you can build product all day. People running their print shop on Excel, maybe not so.
[0:46:17] WC: Look. Hey, I started in Excel. I still do use Excel, not to run my shop. But if you understand Excel enough to run your shop with it, then it uses a lot of the similar components as Excel for how the products are built and how the pricing structure is built. It uses formulas, but it’s a drop down to decide what formula and how the thing calculates. Does it calculate based on area or does it calculate based on cost per piece? And you decide how it calculates. But if you can use Excel, then you can use this software.
[0:46:48] DC: I’m laughing because I actually can’t use Excel. I hate Excel. Now I’m like, “This is a really bad example because now you’re giving –” I just know that the print shops are using Excel for their production schedules and what’s going on in the print shop. I mean, I cried because I couldn’t figure out how to make a column add up. And I watched a YouTube video for 40 minutes. Yeah, Excel is not my friend.
[0:47:11] JM: Will, some of the other easy points that Deborah’s talking about is if a print owner knows how to run a shop, knows how to create a business card. I’m printing them two up, eight up, 10 up, he can go in and basically say, “I’m going to pick an eight and a half by 11 sheet of paper. This is the size piece that’s going to print on there. There’s little boxes and you just follow the flow. This is the size I’m printing a business card. It’s 2 by 3 and a half. It’s going to print on this press. It’s going to be this paper. It’s going to run this many up.” And you can basically just build it from there and just click and keep adding until you have the finished piece. It cuts, and it boxes, and it’s out the door. And then the bill gets shipped. And the billing’s done and the person pays for it. And they don’t have to retype an invoice and send that out. How much time have they saved?
[0:47:58] WC: Yes, it does all of that.
[0:47:59] JM: Yeah. As Deborah said, some people don’t know what that’s like.
[0:48:04] DC: Exactly. I actually wrote that down. How much time does this save?
[0:48:09] WC: So much. So much time. So much error. $1.99 a month, you’ll make that back in day one.
[0:48:16] JM: I remember years ago, our owner had a yellow notepad and he would go, “This is the press it’s on. It’s this much per hour. This how many hours it’s going to run?” And then we do the job and then our office person would have to type it all up on an invoice and put it in the mail. Now it just sips out. It’s there. Customer has the invoice. The moment the job is shipping, they have the invoice. Even if it’s delivering in our truck, the invoice is there before the job arrives. Because the job got closed, it’s delivering, and they can pay for it. They can click on that invoice and pay for it, or they can send a check back.
[BREAK]
[0:48:46] DC: News From The Printerverse delivers topical sales and marketing insight along with plenty of printspiration one time a month to inboxes everywhere. Our contributors cover the industry and the future of print media and marketing with strategy for strengthening your customer relationships, better targeting of your prospects, and practical advice for helping your business grow. Printspiration is just a click away. Subscribe to News From The Printerverse at printmediacentr.com. Print long and prosper.
[EPISODE CONTINUED]
[0:49:21] DC: Will, do you offer any support for anyone who may need help figuring anything out including – we’ve discussed that there are fluctuating prices in the market right now for supplies and things like that. You said there’s a way to make the change one time on a substrate or something that’s using a material that is more expensive now, and that one change will be applied everywhere. Correct?
[0:49:50] WC: That feature is in development. There are components now where you can copy from one product. So you can set a price on one product and then copy it to all of the other products that use that. But that’s a manual process. There’s a global markup feature where you can say, “I want to mark up everything in my catalog by X.” There’s a bunch of tools that kind of do. What I want it to do, it’s just not quite there yet.
But from the standpoint of your original question of support, right? And that’s sort of the caveat here is we have a very, very robust knowledge base. We have a very, very robust training video program. When you log in for the first time, you’re taken through a checklist of the main things that you have to do to get your website ready to go. But you can’t call me. We don’t have a phone number for you to call.
[0:50:41] DC: Jamie, could you imagine Will’s customer service, “I’m having a martini. What do you want?”
[0:50:46] WC: Yeah, our staffing budget is allocated and dedicated strictly to development. We don’t have a customer support team. When things get a little bit further down the road, I will probably start doing open webinars once a week where I do an open Q&A, where anybody that uses the software can join and ask questions. And I’m kind of the knowledge base of the software. I know it better than the guys that built it.
But unfortunately, right now, you’re kind of on your own to get it going with the robust resources that we have. And when I say very robust knowledge base, it’s also interactive as well. We put an AI component within it that we had crawl our entire knowledge base. And if you ask it a question, it will tell you exactly like, “How do I build a product?” It’ll tell you step by step and give you links to all the videos on how to build a product, and give you tools and tips.
Next step for this is we’re actually taking every support ticket that’s been submitted since 2013 along with its answers and feeding that into the AI. We’re taking it and we’re actually opening it up to be able to crawl the software itself. And again, this is a little bit further down the road. Right now, AI is there, huge knowledge base. It’ll answer pretty much any question that you have about the software. But down the road, we’re opening it up even further, where, when you ask a question, it’ll actually crawl the software. The AI will make a training video for you. Yeah. That’s part of other things that are in development, too. Because I don’t want to answer the phones, and I don’t want to have to hire a bunch of support people.
[0:52:14] DC: Will the Printer, everybody. The king of customer service. Will, that’s very, very, very exciting. I have always been a fan of your software story, and it’s still one of my favorite in the industry. I’ve told it a million times. When we were selling the software the first time, he built a business card site to show the storefront. And the business card site started making more money than his job because he’s so good at it. I mean, why not learn from the master?
Jamie, what else is Will missing to tell the printers out there about why they should take a look at it?
[0:52:59] JM: I don’t think he’s missing anything. I mean, what we’ve spoken about today, and the ease of use. And if you don’t have anything like this, you need to set up a demo or go check out the website and kind of walk through it, and explore a little further. Because if it’s something you’ve been on the fence about for years, this is a good place to start, and it will get you to where you need to go.
Just looking through the demo that we did today, and the ease of use and learning that we can add plugins or do other things and stuff like that, it’ll definitely grow with you. And I like the fact that you can buy the hub and have other sites. Because we have three locations. So, we’re going to need multiple sites. Other people might have that. They might have multiple sites as well. Will had multiple sites. You have different parts that are going to need to use it. So, I think it sounds like it’s going to grow with you and you can build onto it. I think it’s just something you need to check out the website and make that call and start the conversation.
[0:53:58] DC: Excellent testimonial there. Go ahead, Will.
[0:54:00] WC: In the show notes, what we’ll do is we actually have test environments for the different platforms. So, the different levels of licenses, auto push, manual push hub. We’ll put login credentials for those environments along with links in the show notes for this. And then again, there’s no contract. There’s no setup fee. It’s $1.99 to start. You can cancel the next day if you want to. There’s really no risk, right? So, if it doesn’t work for you, no fuss, no muss.
And again, this was my decision because we used to be sold for a lot more. It used to have a year contract. It used to be a commitment. And I’m so confident in it that I know that it works that I don’t think that you should have to commit. Because I know it’s going to work for you, and I know you’re going to stick around. And if it doesn’t, then more power to you. I hope you find something that does. But I’ve hated that business model for so long, where you try to sell somebody something, you rope them into it, and then it doesn’t work for them and they’re stuck. Again, no contract, no setup fee, $1.99 a month. Why wouldn’t you do it?
[0:54:57] DC: No, it’s completely a no-brainer if you do not have a storefront. But even if you do, or you are a printer who has a workflow system, I actually referred somebody to Will the other day, who is a very technical printer. They preferred it. They’ve built their own MIS system. So, it’s like one of those people. And he was talking to me about, “Oh, I’ve got to build this storefront now.” I was like, “No, you don’t.” He was like, “Here you go.” He just needed it for some – because he’s a very high-end printer. But he just needed to have a way people could do business cards or just more of the commercial print stuff that he did not want to have to pay attention to in the way that he pays attention to the other work.
I was like, “Here you go. Here’s a link.” And he wrote me back. He’s like, “Thank you so much.” I don’t know what he’s going to do about it, but he was – I’m just saying that even the most technical printers that I know do not want to build a software or integrate one. So, he thought that your offer, “Will, that he could go on there for 24 hours, make any changes he want to the links that you said are going to be in the show notes, and then he would be able to try it for a month. And if he didn’t like it, he could get rid of it for $199. He thought it was like a gift from the heavens.
[0:56:20] WC: Yeah, the demo sites reset themselves at midnight every night. There’s multiple people that are in there making changes. But we have it reset at midnight just so that it’s a clean slate every day.
[0:56:28] DC: Okay. Excellent. Well, thank you so much for sharing this with everybody and offering it to the industry. And you know that Jamie and I support you through all of your endeavors. We hope to see you gangster leaning again pretty soon in that chair instead of being stressed out, Will. Sofa stressed.
[0:56:48] WC: I’m not too stressed. I’m not too stressed right now.
[0:56:50] DC: Nice. You’re good. He turned off his video, so now we can’t see what he’s doing. But it’s all good. Okay, everybody. Thank you so much. Everything you need to see Will’s software and take it for a test drive, and connect with Will on LinkedIn is in the show notes. Same with Jamie. Same with me. Until next time, everybody. Make your life easier and get a storefront long and prosper.
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